30 Customer Discovery Hacks

Land Your First Customer

Finding early customers is hard.

There is a lot of work that goes into understanding people's needs, problems, and interest in solutions.

If you're like most first time entrepreneurs or side hustlers, you've got a great idea for a product or service but very little hard data to prove your hypothesis.

You're busy.

You're working a full time job and now you have a new side hustle you want to explore.

But you don’t know if your idea is any good. Should you quit your job? How much money should you spend? How much time should you invest?

Most people start by talking with their friends.

Don't do this.

If you've learned anything from reading books like the Mom Test or Deploy Empathy, then you already know the risks in asking if your product is a good idea.

They prescribe having open ended empathetic conversations.

Who has time for hours of empathetic conversations?

This works great if they have time to talk to you.

You need to find a way to validate your idea fast.

Here's the thing...

Prolific creators know how to do customer discovery fast by leveraging the online space they already live and play in.

They don't spend hours talking to people before they have the right signal and proof to move forward.

Interviews and deep conversations are great, but if you want to get started fast, learn what your customers want, or sell interest in your product without being aggressive, then these hacks are for you.

I've been observing the pro creators online for years.

There are a lot of hidden ways to send surveys, show off your new app, and test the market without being annoying or salesy on social media.

I have collected the most practical strategies from these pros that you can implement immediately on LinkedIn, Twitter, Reddit, over email, or in your newsletter.

Add these hacks to your customer discovery arsenal and find out exactly what your customers want and what they need before you waste time and money building an unsellable product.

Here are 30 hacks to help you land your first customers without spending hours of time interviewing them.

Each hack comes with an example from the wild, a platform to try and a template to follow.

If you're

• Strapped for time
• Looking to learn quickly
• Active on social media
• Want to pitch your ideas

Or if you wish there was a better way to gather useful insights from people through friendly conversation online, then these 30 hacks will get you traction instantly.

Grab your copy!

Start learning how to easily extract actionable feedback from potential customers with techniques you can use today to guide your product or business ideas.